Comparison · checked Oct 2026
There’s no single best one; it depends on your call volume, your software and whether you want AI or a live person. Here’s how six options describe themselves.
Avoca or Sameday if you run ServiceTitan (or Housecall Pro for Sameday), take enough calls that booking straight into the board matters, and are fine starting with a demo.
Rosie or Goodcall if you’re a small shop that mostly needs after-hours and overflow calls answered and wants to try it cheaply first.
Smith.ai or Ruby if your customers (or you) want a real person on the line, and you’d rather pay for calls or minutes answered by humans.
From each company’s own website, checked Oct 2026. “See site” means we couldn’t confirm it on the page we used.
| Feature | Avoca AI | Sameday AI | Rosie | Goodcall | Smith.ai | Ruby |
|---|---|---|---|---|---|---|
| Type | AI | AI | AI | AI | Live people (AI-first plan also offered) | Live people |
| Listed starting price | On request (demo) | $449/mo | $49/mo | $79/mo | $300/mo | Not readable on site |
| Billed by | Not listed | Minutes (500 on Launch) | Minutes (250 on Professional) | Unique customers (100 on Starter), no per-minute | Calls (30 on Starter) | Minutes (50–500 plans) |
| Try it first | Demo | Demo | 7-day free trial | Free demo agent | 30-day money-back | See site |
| Built for trades? | Yes: HVAC, plumbing, electrical | Yes: home services | General, with HVAC/plumbing/electrician pages | General small business | General | Serves home services among others |
| Recordings / transcripts | Coach scores every call | Calls logged to your CRM | Summaries, transcripts, recordings | Call history | $0.25/call add-on | AI-powered transcripts |
| Field software noted | ServiceTitan Certified App | ServiceTitan, Housecall Pro | Not called out | Not called out | Not called out | Not called out |
| Source | avoca.ai | sameday.ai/pricing | heyrosie.com/pricing | goodcall.com/pricing | smith.ai/pricing | ruby.com/pricing |
Already on Jobber or Housecall Pro? Jobber’s Receptionist add-on is $29/mo, and Housecall Pro offers CSR AI as an add-on. Check those before you add another vendor.
An AI front office for service businesses, including HVAC, plumbing and electrical. AI agents answer calls, texts and chats and book jobs 24/7; its Coach product scores every call.
Best for: ServiceTitan shops that want AI answering and call scoring built for the trades.
Pricing: Pricing on request Checked Oct 2026 · source
AI front office for home service companies: answers calls and texts, books jobs and updates your field service software.
Best for: Multi-truck home service shops on ServiceTitan or Housecall Pro that want AI booking.
Pricing: Launch from $449/mo (500 minutes, 3 locations); Scale from $789/mo (1,000 minutes); Enterprise custom. Checked Oct 2026 · source
AI answering service for small businesses, with pages for HVAC, plumbing and electricians. Answers calls, takes messages and can book appointments.
Best for: Small shops that want a low-cost after-hours or overflow answer and a free trial first.
Pricing: Professional $49/mo (250 minutes); Scale $149/mo (1,000 minutes); Growth $299/mo (2,000 minutes). 7-day free trial. Checked Oct 2026 · source
AI phone agent for small businesses that answers calls, captures leads and handles common questions.
Best for: Shops with lots of short calls that would rather pay per customer than per minute.
Pricing: Starter $79/mo (100 unique customers); Growth $129/mo; Scale $299/mo. No per-minute charges. Checked Oct 2026 · source
Virtual receptionists: live, human-first answering with AI help, plus an AI-first option. Answers, qualifies and books calls.
Best for: Shops that want a real person on the phone, priced by the call.
Pricing: Human-first Starter $300/mo for 30 calls; Basic $810/mo for 90 calls; Pro $2,100/mo for 300 calls. Checked Oct 2026 · source
Live virtual receptionists who answer 24/7, with AI-powered call transcripts. Home services is one of the industries they serve.
Best for: Shops that want a live, friendly human voice answering overflow and after-hours calls.
Pricing: Prices not listed where we could read them; see their pricing page Checked Oct 2026 · source